sina science and technology news March 23rd news, pat and WPP, a wholly owned subsidiary of Shanghai Kufera signed a strategic cooperation agreement today, the two sides will provide international brands in China’s local mobile social electricity supplier business development.
According to the
protocol, the use of social relations and Fira library marketing tools, to provide total solutions for social business platform WPP customers in the pat micro shop engaged in online retail business; at the same time, in the right conditions, pat would own platform business recommended WPP’s company as marketing services the preferred service provider.
specifically, FELA library become strategic cooperation service operators pat on the platform, pat will assist in recruiting new brand owners, recommended brand main settled pat platform, marketing promotion and provide solutions, including transaction service, store management, brand promotion and customer relationship management (CRM). Pat is to provide customers with all the support and resources needed to operate the platform pat shop, including traffic support, technical solutions and operators, etc..
in addition, ad traffic can also use the library FELA pat, including the natural flow and pat and pat in WeChat, QQ and other social networking platform entrance flow. (Tong Gao)